Ecommerce command center
Shopify and Meta in. Slack and Sheets out. Budget overages, low ROAS, late orders — describe it once in plain English. Helm watches in the background and pings Slack or appends a spreadsheet row. Nothing goes live until you confirm.
7-day free trial at Pro limits · Cancel anytime
New automation
Watch orders · unfulfilled after 24h
Post to #ops · order number
#ops
Helm — Order #10482 hasn’t been fulfilled within 24 hours.
Works with the tools you already run your store on
Something always slips through the moment you look away.
Six tabs, one brain
Shopify in one tab, Meta Ads in another, Slack from a teammate — you’re the one stitching it together all day.
Ad spend surprises
A campaign blows past budget or ROAS tanks — and you find out at week’s end, not in Slack when it happens.
Ads data lives elsewhere
Campaign spend and CAC sit in Ads Manager while your team waits for someone to paste numbers into a sheet.
Orders slip through
An order sits unfulfilled for a day and nobody notices until the customer asks where it is.
Shopify live activity — what just happened in your store:
Live activity
Newest store events first
Order created
just now
Variant back in stock
2m ago
Checkout abandoned
9m ago
Order fulfilled
14m ago
Connect your tools
Link Shopify, Meta Ads, Slack, and Google Sheets. Helm is read-only on your store and ads — it only posts to Slack or appends to Sheets you attach.
Shopify
sunset-goods.myshopify.com
Meta Ads
Sunset Goods Ads
Slack
Sunset Goods
Google Sheets
Meta campaigns
Describe what you want
Type it like you’d tell a teammate, or start from a template — store events or Meta thresholds. Helm clarifies, previews, and waits for you to turn it on. You can test-run first.
Watch ROAS · under 2.0x
Append to Meta alerts · campaign + ROAS
Post to #marketing · after sheet updates
Helm watches, you get pinged
Once live, Helm runs in the background. Late orders, sell-outs, budget overages, low ROAS — a Slack message lands or a spreadsheet row appears.
When it fires
Google Sheets · Meta alerts
Row appended
Retargeting · ROAS 1.6x · Jul 30
Slack · #marketing
Then the alert
Helm
Retargeting ROAS is 1.6x — logged to Meta alerts.
Shopify
sunset-goods.myshopify.com
Meta Ads
Sunset Goods Ads
Slack
Sunset Goods
Google Sheets
Meta campaigns
The patterns merchants actually run — store alerts and Meta alerts, interleaved. Click one to see the preview your team confirms before it goes live.
Proposed automation
Watch new orders · every order created
Post to #sales · order · total · customer
#sales
Helm — New order #10482 · $128.50 · Alex Rivera
Each connected tool gets its own dashboard. Switch tabs to see what your team actually works in.
All 12 KPIs, recent orders, unfulfilled queue, inventory, abandoned checkouts, and returns.
Shopify
sunset-goods.myshopify.comSessions
1,840
+9%
Total sales
$3.2K
+12%
Orders
42
+8%
Conversion rate
2.4%
+0.3%
Avg. order value
$76.40
+3%
Fulfilled
35
7 still open
Cancelled
2
−1
Return rate
4.1%
−0.5%
Returns
3
−$120
Abandoned checkouts
11
In range
Open checkouts
4
Still open
Low stock
6
Variants
| Order | Customer | Payment | Fulfillment | Total |
|---|---|---|---|---|
| #10482 | Jordan Lee | Paid | Unfulfilled | $128.50 |
| #10481 | Sam Rivera | Paid | Fulfilled | $64.00 |
| #10480 | Ava Chen | Paid | Unfulfilled | $212.00 |
| #10479Cancelled | Chris Park | Refunded | Cancelled | $48.00 |
#10482
1× Weekend Cap, 1× Tee
Jul 30
#10480
2× Summer Hoodie
Jul 30
#10477
1× Trail Bottle
Jul 29
Weekend Cap / M
0Summer Hoodie / L
3Trail Bottle
48Classic Tee / S
12jordan@email.com
$64.001× Cap
lee@brand.co
$128.00Hoodie + Tee
ava@mail.com
$42.001× Bottle
#1042R1
Order #10420
$32.00
Open
#1038R2
Order #10388
$64.00
Closed
#1031R1
Order #10314
$24.00
Open
Automations that look like the real product
Chat on the right, your list on the left, proposal with Steps / Schedule / Message — turn on or test-run when it looks right.
Automations / New order → Slack
LiveNew order → Slack
Watch new orders · every order created
Post to #sales · order · total · customer
Chat-built automations
Plain English or templates. Helm clarifies, previews, and waits for you to turn it on — test-run anytime.
Read-only on your store
Never edits Shopify or Meta. Only actions: Slack message or Google Sheets row.
Dashboards in one place
Shopify, Meta, Slack, and Sheets views — plus live Shopify activity — without tab-hopping.
Built for teams
Invite teammates, control who can create automations, and keep alerts in the same channels.
Start with a 7-day trial at full Pro limits — then choose Basic or Pro. Same automations, dashboards, and live activity on both; Pro adds seats and priority support.
Basic
For solo operators who just need the essentials watched.
$29/month
Unlimited automation runs
Unlike other platforms, we don’t meter or charge per run — pay for the plan, not per ping.
Pro
For growing teams that need more automations, seats, and priority support.
$59/month
Unlimited automation runs
Unlike other platforms, we don’t meter or charge per run — pay for the plan, not per ping.
No. Helm only reads your Shopify and Meta data. It never edits orders, products, prices, or ad campaigns — the only things it can do are post a Slack message or append a row to a Google Sheet you attach.
No. Say things like “alert Slack when Meta ROAS drops under 2” or “append each campaign’s spend to Sheets every night” — or start from a template. Helm builds a preview you confirm before anything goes live. You can also run a test first.
You only need one destination connected. Many teams start with Slack for Meta budget and ROAS alerts, then add Sheets for daily campaign logs. Shopify and Meta are optional too — connect what you actually use.
Yes. Every new workspace gets a 7-day free trial at Pro limits (15 automations, 3 team members) — no paid plan required to start.
Nothing is deleted. Automations pause until you choose Basic or Pro — then they pick back up. You can still open Settings and Connections while paused.
Shopify order, inventory, and checkout events are near-instant. Meta ad metrics (spend, ROAS, budget used, and more) are checked every 15 minutes. Scheduled digests run at the time you set.
Connect your store, describe your first automation, preview it, and turn it on when it looks right.